Revlon — Fire & Ice
We set a mattress on fire and made our client blush. Would totally do it again.
the thought:
The film was built around the contrast at the heart of Fire & Ice: two completely different sides of the same woman. Through the eyes of a man who thinks he’s torn between two women, we slowly reveal that the fire and the ice were always one and the same, just expressed through two different Revlon scents.
my role:
Copywriter. I helped conceive the idea, wrote the script and saw the film through production to final execution.