Volkswagen Kombi - Guaranteed Family Time
Taylor Swift blocked my art director on Twitter. So we wrote an ad about her.
the thought:
The more time you spend with your family, the more their world starts becoming part of yours, even the bits you never thought you’d know anything about.
This 3 spot radio campaign played with that idea by putting very unexpected knowledge into very unexpected mouths. Because enough time together in a Volkswagen Kombi means eventually, you know it all.
my role:
Copywriter. I helped conceive the idea, wrote all three scripts and worked closely with production and voice talent to bring each character to life.
